Prevent your Exec Dashboard from Breaking

Secure executive confidence by ensuring the data driving strategic decisions is always reliable, accurate, and safe to use.

Understand Impact Before the Business Does

Sifflet's Business Impact Analysis maps the exact "blast radius" of every data incident, allowing you to stop silent failures before they reach the boardroom.

  • Automatically map how a renamed or removed column in source systems (like Salesforce) ripples through to board-level KPI dashboards.
  • Instantly know if a broken pipeline compromises the data driving executive decisions, preventing "Null" values from surprising the CEO.
  • Shift your data team from reactive firefighting to proactive communication with stakeholders.

Prioritize What Matters

Not all data is created equal. Sifflet adds business context to data quality signals, allowing you to prioritize incident response for your most sensitive financial and strategic reports.

  • Focus your engineering effort on incidents with real business consequences, rather than raw technical severity.
  • Provide executives with proactive notifications when numbers look anomalous to build long-term confidence in data-driven decisions.
  • Ensure critical data products meet their SLAs before business stakeholders start asking questions.

Sifflet’s AI Helps Us Focus on What Moves the Business

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui
Head of Data

"Enabler of Cross Platform Data Storytelling"

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor
Senior Analytics Engineer, The Adaptavist

"Building Harmony Between Data and Business With Sifflet"

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay
Data & Analytics Director, Etam

" Sifflet empowers our teams through Centralized Data Visibility"

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell
Software engineering manager, BBC Studios

"Sifflet allows us to find and trust our data"

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi
CTO, Carrefour Links

"A core component of our data strategy and transformation"

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman
Director of Data, Hypebeast
Dynex Capital
Euronext
Dailymotion
Saint-Gobain
ShopBack
Servier
Penguin Random House
Adaptavist
Mollie
Hypebeast
Deuna
BBC Studios
Carrefour
Etam
Auchan
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Frequently asked questions

Why should I consider switching from Splunk to a dedicated data observability platform?
Great question! While Splunk Observability Cloud is excellent for system-level telemetry like uptime and latency, it doesn't cover the data layer. A dedicated data observability platform like Sifflet gives you full visibility into data quality, lineage, freshness, and anomalies, so you can trust the insights powering your dashboards and models.
Why is data observability more than just monitoring?
Great question! At Sifflet, we believe data observability is about operationalizing trust, not just catching issues. It’s the foundation for reliable data pipelines, helping teams ensure data quality, track lineage, and resolve incidents quickly so business decisions are always based on trustworthy data.
What does Sifflet's recent $12.8M Series A funding mean for the future of data observability?
Great question! This funding round, led by EQT Ventures, allows us to double down on our mission to make data more reliable and trustworthy. With this investment, we're expanding our data observability platform, enhancing real-time monitoring capabilities, and growing our presence in EMEA and the US.
What benefits did jobvalley experience from using Sifflet’s data observability platform?
By using Sifflet’s data observability platform, jobvalley improved data reliability, streamlined data discovery, and enhanced collaboration across teams. These improvements supported better decision-making and helped the company maintain a strong competitive edge in the HR tech space.
How does Sifflet support traceability across diverse data stacks?
Traceability is a key pillar of Sifflet’s observability platform. We’ve expanded support for tools like Synapse, MicroStrategy, and Fivetran, and introduced our Universal Connector to bring in any asset, even from AI models. This makes root cause analysis and data lineage tracking more comprehensive and actionable.
Why is Sifflet excited about integrating MCP with its observability tools?
We're excited because MCP allows us to build intelligent, context-aware agents that go beyond alerts. With MCP, our observability tools can now support real-time metrics analysis, dynamic thresholding, and even automated remediation. It’s a huge step forward in delivering reliable and scalable data observability.
Is there a networking opportunity with the Sifflet team at Big Data Paris?
Yes, we’re hosting an exclusive after-party at our booth on October 15! Come join us for great conversations, a champagne toast, and a chance to connect with data leaders who care about data governance, pipeline health, and building resilient systems.
What makes Sifflet’s approach to data observability unique?
Our approach stands out because we treat data observability as both an engineering and organizational concern. By combining telemetry instrumentation, root cause analysis, and business KPI tracking, we help teams align technical reliability with business outcomes.