Product

Show Your %%Data Stack%% Who’s Boss.

Sifflet’s platform is powered by AI to tackle the sheer volume and complexity of the modern data stack.

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Augmented Assistance

Let AI help you speed things up. Sifflet is designed to reduce tedious tasks - like generating metadata descriptions or correcting SQL - with the click of a button.

No Coding Skills Required

Not an engineer? Not a problem. Describe what kind of monitors you’d like and Sifflet takes care of the rest.

Smart Alerts

Sifflet uses AI to optimize monitoring coverage and avoid alert fatigue by sending you the right alerts at the right time.

ADAPT

%%Dynamic%% Monitors

Monitors that get smarter as they go.

AI that creates monitors based on your prompts
Monitoring that learns from historical and on-going data
Detects anomalies in real time, adapts to trends, and sends meaningful alerts

ASSIST

Building Rich %%Metadata%%

Say goodbye to creating metadata manually.

AI-generated column and asset descriptions.
Automatic classification for the data in your fields.

%%Easy%% Monitor Creation

Create monitors, monitor names and descriptions effortlessly.

Monitor configuration, title and description suggestions.
SQL correction.
Regex suggestions
Monitor of Monitoring Accuracy (MoMA) suggestions

Tame Your Stack. %%Scale Your Smarts.%%

Sifflet’s AI-powered features help you show your stack who’s boss. Augment your team’s capabilities and make data observability everyone’s business.

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Data Users

Thanks to AI, there’s no need to wait for the data engineering team to adapt, create or fix a monitor. Your monitors can also adapt to changes in seasonal trends.

Data Engineers

Sifflet’s AI helps reduce manual work on tedious, repetitive tasks and gives your data users self-serve tools instead of requiring engineering time.

Data Leaders

AI features that make your data engineers more efficient and your data users better able to take ownership of their data.

Looking for more?

7 Reasons for Data Observability within AI-Powered Organizations

Sifflet AI Assistant - Automating your data observability at scale

AI and Data Management

Scale isn't so %%scary%%.

Sifflet’s AI-powered features help you wrangle your stack, even as it scales. Augment your team's capabilities today to make data observability everyone’s business.

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Sifflet’s AI Helps Us Focus on What Moves the Business

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui

Head of Data

"Enabler of Cross Platform Data Storytelling"

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor

Senior Analytics Engineer, The Adaptavist

"Building Harmony Between Data and Business With Sifflet"

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay

Data & Analytics Director, Etam

" Sifflet empowers our teams through Centralized Data Visibility"

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell

Software engineering manager, BBC Studios

"Sifflet allows us to find and trust our data"

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi

CTO, Carrefour Links

"A core component of our data strategy and transformation"

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman

Director of Data, Hypebeast

Still have a question in mind ?

Frequently asked questions

What are some of the latest technologies integrated into Sifflet's observability tools?

We've been exploring and integrating a variety of cutting-edge technologies, including dynamic thresholding for anomaly detection, data profiling tools, and telemetry instrumentation. These tools help enhance our pipeline health dashboard and improve transparency in data pipelines.

How does a data observability platform help improve inventory accuracy?

A data observability platform continuously monitors inventory data using real-time metrics and anomaly detection. It compares RFID scans with POS transactions, flags inconsistencies, and tracks key inventory KPIs. This helps retailers maintain more accurate stock levels and reduce shrinkage or overstocking.

What role does data lineage tracking play in AI compliance and governance?

Data lineage tracking is essential for understanding where your AI training data comes from and how it has been transformed. With Sifflet’s field-level lineage and Universal Integration API, you get full transparency across your data pipelines. This is crucial for meeting regulatory requirements like GDPR and the AI Act, and it strengthens your overall data governance strategy.

What makes traditional data monitoring insufficient for modern retail operations?

Traditional monitoring often relies on batch processing, leading to delays in inventory updates. It also struggles with data silos, lacks robust data quality monitoring, and is mostly reactive. In contrast, modern observability tools provide real-time insights, dynamic thresholding, and predictive analytics monitoring to keep up with fast-paced retail environments.

Why does query formatting matter in modern data operations?

Well-formatted queries are easier to debug, share, and maintain. This aligns with DataOps best practices and supports transparency in data pipelines, which is essential for consistent SLA compliance and proactive monitoring.

Why is data categorization important for data governance and compliance?

Effective data categorization is essential for data governance and compliance because it helps identify sensitive data like PII, ensuring the correct protection policies are applied. With Sifflet’s classification tags, governance teams can easily locate and safeguard sensitive information, supporting GDPR data monitoring and overall data security compliance.

What makes Sifflet a more inclusive data observability platform compared to Monte Carlo?

Sifflet is designed for both technical and non-technical users, offering no-code monitors, natural-language setup, and cross-persona alerts. This means analysts, data scientists, and executives can all engage with data quality monitoring without needing engineering support, making it a truly inclusive observability platform.

What should I look for in a data quality monitoring solution?

You’ll want a solution that goes beyond basic checks like null values and schema validation. The best data quality monitoring tools use intelligent anomaly detection, dynamic thresholding, and auto-generated rules based on data profiling. They adapt as your data evolves and scale effortlessly across thousands of tables. This way, your team can confidently trust the data without spending hours writing manual validation rules.

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