Big Data. %%Big Potential.%%

Sell data products that meet the most demanding standards of data reliability, quality and health.

Identify Opportunities

Monetizing data starts with identifying your highest potential data sets. Sifflet can highlight patterns in data usage and quality that suggest monetization potential and help you uncover data combinations that could create value.

  • Deep dive into patterns around data usage to identify high-value data sets through usage analytics
  • Determine which data assets are most reliable and complete

Ensure Quality and Operational Excellence

It’s not enough to create a data product. Revenue depends on ensuring the highest levels of reliability and quality. Sifflet ensures quality and operational excellence to protect your revenue streams.

  • Reduce the cost of maintaining your data products through automated monitoring
  • Prevent and detect data quality issues before customers are impacted
  • Empower rapid response to issues that could affect data product value
  • Streamline data delivery and sharing processes

Sifflet’s AI Helps Us Focus on What Moves the Business

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui
Head of Data

"Enabler of Cross Platform Data Storytelling"

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor
Senior Analytics Engineer, The Adaptavist

"Building Harmony Between Data and Business With Sifflet"

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay
Data & Analytics Director, Etam

" Sifflet empowers our teams through Centralized Data Visibility"

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell
Software engineering manager, BBC Studios

"Sifflet allows us to find and trust our data"

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi
CTO, Carrefour Links

"A core component of our data strategy and transformation"

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman
Director of Data, Hypebeast

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Frequently asked questions

How does integrating dbt with Sifflet improve data observability?
Great question! When you integrate dbt with Sifflet, you unlock a whole new level of data observability. Sifflet enhances visibility into your dbt models by pulling in metadata, surfacing test results, and mapping them into a unified lineage view. This makes it easier to monitor data pipelines, catch issues early, and ensure data reliability across your organization.
Will there be live demonstrations of Sifflet’s observability platform?
Absolutely! Our team will be offering hands-on demos that showcase how our observability tools integrate into your workflows. From real-time metrics to data quality monitoring, you’ll get a full picture of how Sifflet boosts data reliability across your stack.
Why is data observability becoming such a priority for enterprises in 2025?
Great question! As more organizations rely on AI and analytics for decision-making, ensuring data quality, health, and reliability has become non-negotiable. Data observability platforms like Sifflet help teams detect issues early, reduce downtime, and maintain trust in their data pipelines.
How does Sifflet support local development workflows for data teams?
Sifflet is integrating deeply with local development tools like dbt and the Sifflet CLI. Soon, you'll be able to define monitors directly in dbt YAML files and run them locally, enabling real-time metrics checks and anomaly detection before deployment, all from your development environment.
How does Sifflet support data pipeline monitoring for teams using dbt?
Sifflet gives you end-to-end visibility into your data pipelines, including those built with dbt. With features like pipeline health dashboards, data freshness checks, and telemetry instrumentation, your team can monitor pipeline performance and ensure SLA compliance with confidence.
What kind of usage insights can I get from Sifflet to optimize my data resources?
Sifflet helps you identify underused or orphaned data assets through lineage and usage metadata. By analyzing this data, you can make informed decisions about deprecating unused tables or enhancing monitoring for critical pipelines. It's a smart way to improve pipeline resilience and reduce unnecessary costs in your data ecosystem.
What kinds of metrics can retailers track with advanced observability tools?
Retailers can track a wide range of metrics such as inventory health, stock obsolescence risks, carrying costs, and dynamic safety stock levels. These observability dashboards offer time-series analysis and predictive insights that support better decision-making and improve overall data reliability.
What new dbt metadata can I now see in Sifflet?
You’ll now find key dbt metadata like the last execution timestamp and status directly within the dataset catalog and asset pages. This makes real-time metrics and pipeline health monitoring more accessible and actionable across your observability platform.