Monetization of Data

Big Data. Big Potential.

Sell data products that meet the most demanding standards of data reliability, quality and health.

Identify Opportunities

Monetizing data starts with identifying your highest potential data sets. Sifflet can highlight patterns in data usage and quality that suggest monetization potential and help you uncover data combinations that could create value.

Deep dive into patterns around data usage to identify high-value data sets through usage analytics
Determine which data assets are most reliable and complete

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Ensure Quality and Operational Excellence

It’s not enough to create a data product. Revenue depends on ensuring the highest levels of reliability and quality. Sifflet ensures quality and operational excellence to protect your revenue streams.

Reduce the cost of maintaining your data products through automated monitoring
Prevent and detect data quality issues before customers are impacted
Empower rapid response to issues that could affect data product value
Streamline data delivery and sharing processes

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Sifflet’s AI Helps Us Focus on What Moves the Business

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui

Head of Data

"Enabler of Cross Platform Data Storytelling"

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor

Senior Analytics Engineer, The Adaptavist

"Building Harmony Between Data and Business With Sifflet"

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay

Data & Analytics Director, Etam

" Sifflet empowers our teams through Centralized Data Visibility"

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell

Software engineering manager, BBC Studios

"Sifflet allows us to find and trust our data"

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi

CTO, Carrefour Links

"A core component of our data strategy and transformation"

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman

Director of Data, Hypebeast

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Frequently asked questions

How can data observability help with SLA compliance and incident management?

Data observability plays a huge role in SLA compliance by enabling real-time alerts and proactive monitoring of data freshness, completeness, and accuracy. When issues occur, observability tools help teams quickly perform root cause analysis and understand downstream impacts, speeding up incident response and reducing downtime. This makes it easier to meet service level agreements and maintain stakeholder trust.

What is the Universal Connector and how does it support data pipeline monitoring?

The Universal Connector lets you integrate Sifflet with any tool in your stack using YAML and API endpoints. It enables full-stack data pipeline monitoring and data lineage tracking, even for tools Sifflet doesn’t natively support, offering a more complete view of your observability workflows.

Can I monitor the health of my Firebolt tables in real time with Sifflet?

Absolutely! With Sifflet's observability platform, you can view the health status of your Firebolt tables in real time. This allows for proactive data pipeline monitoring and helps ensure SLA compliance across your analytics workflows.

How does Sifflet help optimize Data as a Product initiatives?

Sifflet enhances DaaP initiatives by providing comprehensive data observability dashboards, real-time metrics, and anomaly detection. It streamlines data pipeline monitoring and supports proactive data quality checks, helping teams ensure their data products are accurate, well-governed, and ready for use or monetization.

What should I look for in terms of integrations when choosing a data observability platform?

Great question! When evaluating a data observability platform, it's important to check how well it integrates with your existing data stack. The more integrations it supports, the more visibility you’ll have across your pipelines. This is key to achieving comprehensive data pipeline monitoring and ensuring smooth observability across your entire data ecosystem.

What are the key features to look for in a data observability platform?

When evaluating an observability platform, look for strong data lineage tracking, real-time metrics collection, anomaly detection capabilities, and broad integrations across your data stack. Features like field-level lineage, ease of setup, and user-friendly dashboards can make a big difference too. At Sifflet, we believe observability should empower both technical and business users with the context they need to trust and act on data.

Can Sifflet help me trace how data moves through my pipelines?

Absolutely! Sifflet’s data lineage tracking gives you a clear view of how data flows and transforms across your systems. This level of transparency is crucial for root cause analysis and ensuring data governance standards are met.

Is Sifflet suitable for large, distributed data environments?

Absolutely! Sifflet was built with scalability in mind. Whether you're working with batch data observability or streaming data monitoring, our platform supports distributed systems observability and is designed to grow with multi-team, multi-region organizations.

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Still have questions?