Big Data. %%Big Potential.%%

Sell data products that meet the most demanding standards of data reliability, quality and health.

Identify Opportunities

Monetizing data starts with identifying your highest potential data sets. Sifflet can highlight patterns in data usage and quality that suggest monetization potential and help you uncover data combinations that could create value.

  • Deep dive into patterns around data usage to identify high-value data sets through usage analytics
  • Determine which data assets are most reliable and complete

Ensure Quality and Operational Excellence

It’s not enough to create a data product. Revenue depends on ensuring the highest levels of reliability and quality. Sifflet ensures quality and operational excellence to protect your revenue streams.

  • Reduce the cost of maintaining your data products through automated monitoring
  • Prevent and detect data quality issues before customers are impacted
  • Empower rapid response to issues that could affect data product value
  • Streamline data delivery and sharing processes

Sifflet’s AI Helps Us Focus on What Moves the Business

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui
Head of Data

"Enabler of Cross Platform Data Storytelling"

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor
Senior Analytics Engineer, The Adaptavist

"Building Harmony Between Data and Business With Sifflet"

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay
Data & Analytics Director, Etam

" Sifflet empowers our teams through Centralized Data Visibility"

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell
Software engineering manager, BBC Studios

"Sifflet allows us to find and trust our data"

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi
CTO, Carrefour Links

"A core component of our data strategy and transformation"

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman
Director of Data, Hypebeast

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Frequently asked questions

How do Service Level Indicators (SLIs) help improve data product reliability?
SLIs are a fantastic way to measure the health and performance of your data products. By tracking metrics like data freshness, anomaly detection, and real-time alerts, you can ensure your data meets expectations and stays aligned with your team’s SLA compliance goals.
How does Sifflet help with data discovery across different tools like Snowflake and BigQuery?
Great question! Sifflet acts as a unified observability platform that consolidates metadata from tools like Snowflake and BigQuery into one centralized Data Catalog. By surfacing tags, labels, and schema details, it makes data discovery and governance much easier for all stakeholders.
What is the Universal Connector that Sifflet introduced in 2024?
The Universal Connector is one of our most exciting 2024 releases. It enables seamless integration across the entire data lifecycle, helping users achieve complete visibility with end-to-end data observability. This means fewer blind spots and a much more holistic view of your data ecosystem.
Who are some of the companies using Sifflet’s observability tools?
We're proud to work with amazing organizations like St-Gobain, Penguin Random House, and Euronext. These enterprises rely on Sifflet for cloud data observability, data lineage tracking, and proactive monitoring to ensure their data is always AI-ready and analytics-friendly.
How does Sifflet support AI-ready data for enterprises?
Sifflet is designed to ensure data quality and reliability, which are critical for AI initiatives. Our observability platform includes features like data freshness checks, anomaly detection, and root cause analysis, making it easier for teams to maintain high standards and trust in their analytics and AI models.
How does the new Custom Metadata feature improve data governance?
With Custom Metadata, you can tag any asset, monitor, or domain in Sifflet using flexible key-value pairs. This makes it easier to organize and route data based on your internal logic, whether it's ownership, SLA compliance, or business unit. It's a big step forward for data governance and helps teams surface high-priority monitors more effectively.
Does Sifflet support AI-driven use cases?

Yes, Sifflet leverages AI to enhance data observability with features like anomaly detection and predictive insights. This ensures your data systems remain resilient and can support advanced analytics and AI-driven initiatives. Have a look at how Sifflet is leveraging AI for better data observability here

Will Sifflet cover any upcoming trends in data observability?
For sure! Our CEO, Salma Bakouk, will be speaking about the top data trends to watch in 2025, including how GenAI and advanced anomaly detection are shaping the future of observability platforms. You’ll walk away with actionable insights for your data strategy.