A Seriously Smart Upgrade.

Prevent, detect and resolve incidents faster than ever before. No matter what your data stack throws at you, your data quality will reach new levels of performance.

No More Over Reacting

Sifflet takes you from reactive to proactive, with real-time detection and alerts that help you to catch data disruptions, before they happen. Watch your mean time to detection fall rapidly. On even the most complex data stacks.

  • Advanced capabilities such as multidimensional monitoring help you seize complex data quality issues, even before breaks
  • ML-based monitors shield your most business-critical data, so essential KPIs are protected and you get notified before there is business impact 
  • OOTB and customizable monitors give you comprehensive, end-to-end coverage and AI helps them get smarter as they go, reducing your reactivity even more.

Resolutions in Record Time

Get to the root cause of incidents and resolve them in record time. 

  • Quickly understand the scope and impact of an incident thanks to detailed system visibility
  • Trace data flow through your system, identify the start point of issues, and pinpoint downstream dependencies to enable a seamless experience for business users, all thanks to data lineage
  • Halt the propagation of data quality anomalies with Sifflet’s Flow Stopper

Sifflet’s AI Helps Us Focus on What Moves the Business

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui
Head of Data

"Enabler of Cross Platform Data Storytelling"

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor
Senior Analytics Engineer, The Adaptavist

"Building Harmony Between Data and Business With Sifflet"

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay
Data & Analytics Director, Etam

" Sifflet empowers our teams through Centralized Data Visibility"

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell
Software engineering manager, BBC Studios

"Sifflet allows us to find and trust our data"

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi
CTO, Carrefour Links

"A core component of our data strategy and transformation"

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman
Director of Data, Hypebeast

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Frequently asked questions

What is data lineage and why is it important for data teams?
Data lineage is a visual map that shows how data flows from its source through transformations to its final destination, like dashboards or ML models. It's essential for data teams because it enables faster root cause analysis, improves data trust, and supports smarter change management. When paired with a data observability platform like Sifflet, lineage becomes a powerful tool for tracking data quality and ensuring SLA compliance.
Which industries or use cases benefit most from Sifflet's observability tools?
Our observability tools are designed to support a wide range of industries, from retail and finance to tech and logistics. Whether you're monitoring streaming data in real time or ensuring data freshness in batch pipelines, Sifflet helps teams maintain high data quality and meet SLA compliance goals.
How does Sifflet support real-time metrics and proactive monitoring?
Sifflet’s observability platform is designed to provide real-time metrics and proactive monitoring through advanced data quality checks, anomaly detection, and custom health scores. This helps data teams catch issues before they escalate, ensuring your data products stay healthy and consistent.
How does Sifflet support diversity and innovation in the data observability space?
Diversity and innovation are core values at Sifflet. We believe that a diverse team brings a wider range of perspectives, which leads to more creative solutions in areas like cloud data observability and predictive analytics monitoring. Our culture encourages experimentation and continuous learning, making it a great place to grow.
How does schema evolution impact batch and streaming data observability?
Schema evolution can introduce unexpected fields or data type changes that disrupt both batch and streaming data workflows. With proper data pipeline monitoring and observability tools, you can track these changes in real time and ensure your systems adapt without losing data quality or breaking downstream processes.
Who benefits from implementing a data observability platform like Sifflet?
Honestly, anyone who relies on data to make decisions—so pretty much everyone. Data engineers, BI teams, data scientists, RevOps, finance, and even executives all benefit. With Sifflet, teams get proactive alerts, root cause analysis, and cross-functional visibility. That means fewer surprises, faster resolutions, and more trust in the data that powers your business.
What role does MCP play in improving incident response automation?
MCP is a game-changer for incident response automation. By allowing LLMs to interact with telemetry data, call remediation tools, and maintain context over time, MCP enables proactive monitoring and faster resolution. This aligns perfectly with Sifflet’s mission to reduce downtime and improve pipeline resilience.
What are some of the latest technologies integrated into Sifflet's observability tools?
We've been exploring and integrating a variety of cutting-edge technologies, including dynamic thresholding for anomaly detection, data profiling tools, and telemetry instrumentation. These tools help enhance our pipeline health dashboard and improve transparency in data pipelines.