A Seriously Smart Upgrade.

Prevent, detect and resolve incidents faster than ever before. No matter what your data stack throws at you, your data quality will reach new levels of performance.

No More Over Reacting

Sifflet takes you from reactive to proactive, with real-time detection and alerts that help you to catch data disruptions, before they happen. Watch your mean time to detection fall rapidly. On even the most complex data stacks.

  • Advanced capabilities such as multidimensional monitoring help you seize complex data quality issues, even before breaks
  • ML-based monitors shield your most business-critical data, so essential KPIs are protected and you get notified before there is business impact 
  • OOTB and customizable monitors give you comprehensive, end-to-end coverage and AI helps them get smarter as they go, reducing your reactivity even more.

Resolutions in Record Time

Get to the root cause of incidents and resolve them in record time. 

  • Quickly understand the scope and impact of an incident thanks to detailed system visibility
  • Trace data flow through your system, identify the start point of issues, and pinpoint downstream dependencies to enable a seamless experience for business users, all thanks to data lineage
  • Halt the propagation of data quality anomalies with Sifflet’s Flow Stopper

Sifflet’s AI Helps Us Focus on What Moves the Business

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui
Head of Data

"Enabler of Cross Platform Data Storytelling"

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor
Senior Analytics Engineer, The Adaptavist

"Building Harmony Between Data and Business With Sifflet"

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay
Data & Analytics Director, Etam

" Sifflet empowers our teams through Centralized Data Visibility"

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell
Software engineering manager, BBC Studios

"Sifflet allows us to find and trust our data"

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi
CTO, Carrefour Links

"A core component of our data strategy and transformation"

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman
Director of Data, Hypebeast

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Frequently asked questions

How does Sifflet help teams improve data accessibility across the organization?
Great question! Sifflet makes data accessibility a breeze by offering intuitive search features and AI-generated metadata, so both technical and non-technical users can easily find and understand the data they need. This helps break down silos and supports better collaboration, which is a key component of effective data observability.
What kind of usage insights can I get from Sifflet to optimize my data resources?
Sifflet helps you identify underused or orphaned data assets through lineage and usage metadata. By analyzing this data, you can make informed decisions about deprecating unused tables or enhancing monitoring for critical pipelines. It's a smart way to improve pipeline resilience and reduce unnecessary costs in your data ecosystem.
What does 'agentic observability' mean and why does it matter?
Agentic observability is our vision for the future — where observability platforms don’t just monitor, they act. Think of it as moving from real-time alerts to intelligent copilots. With features like auto-remediation, dynamic thresholding, and incident response automation, Sifflet is building systems that can detect issues, assess impact, and even resolve known problems on their own. It’s a huge step toward self-healing pipelines and truly proactive data operations.
What kind of real-time alerts can I expect with Sifflet and dbt together?
With Sifflet and dbt working together, you get real-time alerts delivered straight to your favorite tools like Slack, Microsoft Teams, or email. Whether a dbt test fails or a data anomaly is detected, your team will be notified immediately, helping you respond quickly and maintain data quality monitoring at all times.
Why did jobvalley choose Sifflet over other data catalog vendors?
After evaluating several data catalog vendors, jobvalley selected Sifflet because of its comprehensive features that addressed both data discovery and data quality monitoring. The platform’s ability to streamline onboarding and support real-time metrics made it the ideal choice for their growing data team.
What is “data-quality-as-code”?

Data-quality-as-code (DQaC) allows you to programmatically define and enforce data quality rules using code. This ensures consistency, scalability, and better integration with CI/CD pipelines. Read more here to find out how to leverage it within Sifflet

How can data observability help prevent missed SLAs and unreliable dashboards?
Data observability plays a key role in SLA compliance by detecting issues like ingestion latency, schema changes, or data drift before they impact downstream users. With proper data quality monitoring and real-time metrics, you can catch problems early and keep your dashboards and reports reliable.
Why are data consumers becoming more involved in observability decisions?
We’re seeing a big shift where data consumers—like analysts and business users—are finally getting a seat at the table. That’s because data observability impacts everyone, not just engineers. When trust in data is operationalized, it boosts confidence across the business and turns data teams into value creators.