Proactive access, quality
and control

Empower data teams to detect and address issues proactively by providing them with tools to ensure data availability, usability, integrity, and security.

De-risked data discovery

  • Ensure proactive data quality thanks to a large library of OOTB monitors and a built-in notification system
  • Gain visibility over assets’ documentation and health status on the Data Catalog for safe data discovery
  • Establish the official source of truth for key business concepts using the Business Glossary
  • Leverage custom tagging to classify assets

Structured data observability platform

  • Tailor data visibility for teams by grouping assets in domains that align with the company’s structure
  • Define data ownership to improve accountability and smooth collaboration across teams

Secured data management

Safeguard PII data securely through ML-based PII detection

Sifflet’s AI Helps Us Focus on What Moves the Business

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui
Head of Data

"Enabler of Cross Platform Data Storytelling"

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor
Senior Analytics Engineer, The Adaptavist

"Building Harmony Between Data and Business With Sifflet"

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay
Data & Analytics Director, Etam

" Sifflet empowers our teams through Centralized Data Visibility"

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell
Software engineering manager, BBC Studios

"Sifflet allows us to find and trust our data"

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi
CTO, Carrefour Links

"A core component of our data strategy and transformation"

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman
Director of Data, Hypebeast

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Frequently asked questions

How do organizations monitor the success of their data governance programs?
Successful data governance is measured through KPIs that tie directly to business outcomes. This includes metrics like how quickly teams can find data, how often data quality issues are caught before reaching production, and how well teams follow access protocols. Observability tools help track these indicators by providing real-time metrics and alerting on governance-related issues.
Can I see the health of my entire data pipeline in one place?
Absolutely! Sifflet’s Asset Page gives you a full view of your data pipeline monitoring, including table uptime, monitor coverage, and custom health scores. It’s a powerful dashboard for tracking pipeline resilience and making informed decisions with confidence.
How does Sifflet support data quality monitoring at scale?
Sifflet uses AI-powered dynamic monitors and data validation rules to automate data quality monitoring across your pipelines. It also integrates with tools like Snowflake and dbt to ensure data freshness checks and schema validations are embedded into your workflows without manual overhead.
How does data observability fit into a modern data platform?
Data observability is a critical layer of a modern data platform. It helps monitor pipeline health, detect anomalies, and ensure data quality across your stack. With observability tools like Sifflet, teams can catch issues early, perform root cause analysis, and maintain trust in their analytics and reporting.
How does Sifflet support traceability across diverse data stacks?
Traceability is a key pillar of Sifflet’s observability platform. We’ve expanded support for tools like Synapse, MicroStrategy, and Fivetran, and introduced our Universal Connector to bring in any asset, even from AI models. This makes root cause analysis and data lineage tracking more comprehensive and actionable.
What’s a real-world example of Dailymotion using real-time metrics to drive business value?
One standout example is their ad inventory forecasting tool. By embedding real-time metrics into internal tools, sales teams can plan campaigns more precisely and avoid last-minute scrambles. It’s a great case of using data to improve both accuracy and efficiency.
Can SQL Table Tracer be integrated into a broader observability platform?
Absolutely! SQL Table Tracer is designed with a minimal API and modular architecture, making it easy to plug into larger observability platforms. It provides the foundational data needed for building features like data lineage tracking, pipeline health dashboards, and SLA monitoring.
How does Sifflet help ensure SLA compliance and data reliability?
Sifflet supports SLA compliance by continuously monitoring key data quality metrics and surfacing issues before they impact business decisions. With automated anomaly detection, real-time alerts, and root cause analysis, our observability platform helps teams maintain data reliability and stay ahead of potential SLA breaches.