Solution by Use Case

Data governance

Proactive access, quality and control

Empower data teams to detect and address issues proactively by providing them with tools to ensure data availability, usability, integrity, and security.

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De-risked data discovery

Ensure proactive data quality thanks to a large library of OOTB monitors and a built-in notification system
Gain visibility over assets’ documentation and health status on the Data Catalog for safe data discovery
Establish the official source of truth for key business concepts using the Business Glossary
Leverage custom tagging to classify assets

Structured data observability platform

Tailor data visibility for teams by grouping assets in domains that align with the company’s structure
Define data ownership to improve accountability and smooth collaboration across teams

Secured data management

Safeguard PII data securely through ML-based PII detection

Sifflet’s AI Helps Us Focus on What Moves the Business

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui

Head of Data

"Enabler of Cross Platform Data Storytelling"

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor

Senior Analytics Engineer, The Adaptavist

"Building Harmony Between Data and Business With Sifflet"

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay

Data & Analytics Director, Etam

" Sifflet empowers our teams through Centralized Data Visibility"

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell

Software engineering manager, BBC Studios

"Sifflet allows us to find and trust our data"

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi

CTO, Carrefour Links

"A core component of our data strategy and transformation"

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman

Director of Data, Hypebeast

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Frequently asked questions

What makes Sifflet different from Datadog when it comes to root cause analysis?

While Datadog excels at system triage by identifying infrastructure failures, Sifflet focuses on data forensics. Our platform uses root cause analysis to trace data anomalies back to their origin, whether it's a faulty dbt job or a schema change. This kind of insight is crucial for data teams who need to understand why the data is wrong, not just whether the pipeline ran successfully.

What makes Sifflet's approach to data quality unique?

At Sifflet, we believe data quality isn't one-size-fits-all. Our observability platform blends technical robustness with business context, offering customized data quality monitoring that adapts to your specific use cases. This means you get both reliable pipelines and meaningful metrics that align with your business goals.

What kind of insights can I gain by integrating Airbyte with Sifflet?

By integrating Airbyte with Sifflet, you unlock real-time insights into your data pipelines, including data freshness checks, anomaly detection, and complete data lineage tracking. This helps improve SLA compliance, reduces troubleshooting time, and boosts your confidence in data quality and pipeline health.

What role does technology play in supporting data team well-being?

The right technology can make a big difference. Adopting observability tools that offer features like data lineage tracking, data freshness checks, and pipeline health dashboards can reduce manual firefighting and help your team work more autonomously. This not only improves productivity but also makes day-to-day work more enjoyable.

What’s the role of an observability platform in scaling data trust?

An observability platform helps scale data trust by providing real-time metrics, automated anomaly detection, and data lineage tracking. It gives teams visibility into every layer of the data pipeline, so issues can be caught before they impact business decisions. When observability is baked into your stack, trust becomes a natural part of the system.

What should I consider when choosing a modern observability tool for my data stack?

When evaluating observability tools, consider factors like ease of setup, support for real-time metrics, data freshness checks, and integration with your existing stack. Look for platforms that offer strong data pipeline monitoring, business context in alerts, and cost transparency. Tools like Sifflet also provide fast time-to-value and support for both batch and streaming data observability.

How does Sifflet make it easier to manage data volume at scale?

Sifflet simplifies data volume monitoring with plug-and-play integrations, AI-powered baselining, and unified observability dashboards. It automatically detects anomalies, connects them to business impact, and provides real-time alerts. Whether you're using Snowflake, BigQuery, or Kafka, Sifflet helps you stay ahead of data reliability issues with proactive monitoring and alerting.

What makes Sifflet’s approach to anomaly detection more reliable than traditional methods?

Sifflet uses intelligent, ML-driven anomaly detection that evolves with your data. Instead of relying on static rules, it adjusts sensitivity and parameters in real time, improving data reliability and helping teams focus on real issues without being overwhelmed by alert fatigue.

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Proactive access, quality and control