A first look at Sifflet, the data observability platform for data producers and users

In this simple demo, you'll find out how to easily spot an incident, solve it and save your business sanity!

Show Your Stack Who’s Boss

Unified data observability that packs a three-in-one punch. From data discovery to integrated monitoring and troubleshooting capabilities, you’ll be the one in charge.

Seamlessly connect with all your favorite data tools to centralize insights and unlock the full potential of your data ecosystem.
 g2 labels
Join the ranks of happy customers who’ve made Sifflet a G2 leader, trusted for its innovation and impact
sifflet platform graph
Stay ahead of issues with real-time alerts that keep you informed and in control of your data health
Sifflet platform tags
Organize, discover, and leverage your data assets effortlessly with a smart, searchable catalog built for modern teams.
Sifflet platform code extract
Harness the power of AI-driven suggestions to improve efficiency, accuracy, and decision-making across your workflows.
sifflet work team
Empower your team with tailored access, enabling secure collaboration that drives smarter decisions.
What Our Customers Say

See Sifflet in action!

Curious about how Sifflet can transform the way your team works with data?
Join our 30-min biweekly demo to see how data leaders, engineers, and platform teams use Sifflet to detect, resolve, and prevent issues—before they impact the business.

Register for our biweekly demo now!
ACHIEVE

See Data Breakthroughs

Sifflet helps you remove the obstacles that stand in the way of superior insights, value, and products from data. 

Supercharge Productivity 

Data engineers spend up 50% of their time on mundane reliability tasks and data analysts between 40 to 80% of their time vetting data quality. Sifflet augments your team’s capabilities and supercharges their productivity. 

Uplevel Data Reliability
and Quality 

See next-level improvements to data reliability and quality thanks to tools that make it easier and faster than ever to find and fix your data. 

Empower Ownership, Enable Self-Serve 

Sifflet ensures that your colleagues always know the health status of data, can give input to monitors, and take ownership of their data assets. Collaboration with data teams improves and it’s easier to enable data-mesh and self-serve.

TEAMS

Built for

Built for Everyone

Everyone

Data Leaders

Data Engineers

Data Users

Everyone

Sifflet allows everyone to own and build confidence in data thanks to features that make it easy to access, understand and contribute to data reliability and quality.

Data Leaders

Drive innovation and enable AI. With Sifflet, you can transform your data strategy, governance, and team productivity while ensuring efficient and scalable data infrastructure.

Data Engineers

Boost your productivity. Sifflet gives you end-to-end visibility into your architecture, assets, and pipelines. Advanced monitoring ensures you get the right alerts and lineage helps you get to resolution faster.

Data Users

No more data discrepancies. Sifflet ensures the highest levels of data quality. Your teams can make the best possible decisions for your company, unlocking new levels of performance that help you compete in the age of AI.

Sifflet’s AI Helps Us Focus on What Moves the Business

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui
Head of Data
"Enabler of Cross Platform Data Storytelling"

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor
Senior Analytics Engineer, The Adaptavist
"Building Harmony Between Data and Business With Sifflet"

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay
Data & Analytics Director, Etam
" Sifflet empowers our teams through Centralized Data Visibility"

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell
Software engineering manager, BBC Studios
"Sifflet allows us to find and trust our data"

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi
CTO, Carrefour Links
"A core component of our data strategy and transformation"

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman
Director of Data, Hypebeast

Frequently asked questions

How does the shift to poly cloud impact observability platforms?
The move toward poly cloud environments increases the complexity of monitoring, but observability platforms are evolving to unify insights across multiple cloud providers. This helps teams maintain SLA compliance, monitor ingestion latency, and ensure data reliability regardless of where workloads are running.
How does Sifflet use AI to improve data observability?
At Sifflet, we're integrating advanced AI models into our observability platform to enhance data quality monitoring and anomaly detection. Marie, our Machine Learning Engineer, has been instrumental in building intelligent systems that automatically detect issues across data pipelines, making it easier to maintain data reliability in real time.
Why is Sifflet focusing on AI agents for observability now?
With data stacks growing rapidly and teams staying the same size or shrinking, proactive monitoring is more important than ever. These AI agents bring memory, reasoning, and automation into the observability platform, helping teams scale their efforts with confidence and clarity.
How do I ensure SLA compliance during a cloud migration?
Ensuring SLA compliance means keeping a close eye on metrics like throughput, resource utilization, and error rates. A robust observability platform can help you track these metrics in real time, so you stay within your service level objectives and keep stakeholders confident.
What makes Sifflet’s approach to data observability unique?
Our approach stands out because we treat data observability as both an engineering and organizational concern. By combining telemetry instrumentation, root cause analysis, and business KPI tracking, we help teams align technical reliability with business outcomes.
How does Sifflet's integration with dbt Core improve data observability?
Great question! By integrating with dbt Core, Sifflet enhances data observability across your entire data stack. It helps you monitor dbt test coverage, map tests to downstream dependencies using data lineage tracking, and consolidate metadata like tags and descriptions, all in one place.
Why are retailers turning to data observability to manage inventory better?
Retailers are adopting data observability to gain real-time visibility into inventory across all channels, reduce stock inaccuracies, and avoid costly misalignments between supply and demand. With data observability tools, they can proactively detect issues, monitor data quality, and improve operational efficiency across their data pipelines.
What makes Sifflet's approach to data pipeline monitoring unique?
We take a holistic, end-to-end approach to data pipeline monitoring. By collecting telemetry across the entire data stack and automatically tracking field-level data lineage, we empower teams to quickly identify issues and understand their downstream impact, making incident response and resolution much more efficient.
Still have questions?

More Data. Less Chaos.

If you want a smoother running stack,
let’s talk about what Sifflet can do for you.