Product

Data Quality Monitoring

Lean. Mean. Monitoring %%Machine.%%

Finally, dynamic monitoring that can keep up with your stack. AI features optimize your coverage and minimize noise, detecting issues before they arise.

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Customize to Your Heart’s Content

Sifflet offers both a robust library of out of the box monitors and customization capability. Your teams decide what needs monitoring and how to set it up.

Bye-Bye, Alert Fatigue

Data engineers don’t need more alerts, they need smarter alerts. Our AI learns adaptively as it goes to optimize coverage and minimize noise.

Hello, Data Reliability

Data reliability is reinforced with less manual work for technical teams, faster response times, and overall stronger performance.

IMPLEMENT

Ready-to-Go Monitors

Quick set up and implementation means quicker results.

See value instantly with pre-defined templates to check data at field and table levels
Help your business users and technical teams meet their quality and reliability objectives thanks to ready-to-go monitors

SUPERVISE

Lifecycle Monitoring

End-to-end coverage that never sleeps.

Detect anomalies continuously thanks to ML models
Give your business users ownership over monitors through LLM monitoring setup
Maintain control and accuracy with optional manual setup and user feedback

MAINTAIN

Scalability & Optimization

Monitoring that’s easy to maintain and coverage that’s just right.

Optimize monitoring coverage and minimize noise levels with AI-powered suggestions and supervision
Implement programmatic monitoring set up and maintenance with Data Quality as Code (DQaC)

Reinforced %%Reliability%%

Sifflet’s monitoring features reinforce data reliability for all users, so business can deliver.

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Data Users

Stop working with corrupt data. Sifflet embeds alerts in your dashboards, so you know exactly when there’s an incident or issue. And you can set up data monitors on your own.

Data Engineers

No more scaling monitors manually. Sifflet’s ML will optimize coverage for you, so you can be proactive instead of reactive in reducing downtimes.

Data Leaders

Give your teams the tools they need to reduce monitoring tasks by up to 50% thanks to Sifflet’s monitoring features.

Looking for more?

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Data Reliability, %%Reinforced%%

Sifflet’s monitoring features reinforce data reliability for all users, so business can deliver.

Speak with our Experts

Sifflet’s AI Helps Us Focus on What Moves the Business

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui

Head of Data

"Enabler of Cross Platform Data Storytelling"

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor

Senior Analytics Engineer, The Adaptavist

"Building Harmony Between Data and Business With Sifflet"

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay

Data & Analytics Director, Etam

" Sifflet empowers our teams through Centralized Data Visibility"

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell

Software engineering manager, BBC Studios

"Sifflet allows us to find and trust our data"

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi

CTO, Carrefour Links

"A core component of our data strategy and transformation"

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman

Director of Data, Hypebeast

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Frequently asked questions

How does data lineage support compliance with data privacy regulations?

Data lineage plays a key role in compliance monitoring by providing transparency into where data comes from, how it's processed, and where it ends up. This is crucial for meeting regulations like GDPR and HIPAA, and for maintaining strong data governance practices across the organization.

What role does data lineage tracking play in data discovery?

Data lineage tracking is essential for understanding how data flows through your systems. It shows you where data comes from, how it’s transformed, and where it ends up. This is super helpful for root cause analysis and makes data discovery more efficient by giving you context and confidence in the data you're using.

What kinds of metrics can retailers track with advanced observability tools?

Retailers can track a wide range of metrics such as inventory health, stock obsolescence risks, carrying costs, and dynamic safety stock levels. These observability dashboards offer time-series analysis and predictive insights that support better decision-making and improve overall data reliability.

How does Sifflet enhance Apache Airflow for data teams?

Sifflet's integration with Apache Airflow brings powerful data observability features directly into your orchestration workflows. It helps data teams monitor DAG run statuses, understand downstream dependencies, and apply data quality monitoring to catch issues early, ensuring data reliability across the stack.

What role does Sifflet’s Data Catalog play in data governance?

Sifflet’s Data Catalog supports data governance by surfacing labels and tags, enabling classification of data assets, and linking business glossary terms for standardized definitions. This structured approach helps maintain compliance, manage costs, and ensure sensitive data is handled responsibly.

How does reverse ETL improve data reliability and reduce manual data requests?

Reverse ETL automates the syncing of data from your warehouse to business apps, helping reduce the number of manual data requests across teams. This improves data reliability by ensuring consistent, up-to-date information is available where it’s needed most, while also supporting SLA compliance and data automation efforts.

What made data observability such a hot topic in 2021?

Great question! Data observability really took off in 2021 because it became clear that reliable data is critical for driving business decisions. As data pipelines became more complex, teams needed better ways to monitor data quality, freshness, and lineage. That’s where data observability platforms came in, helping companies ensure trust in their data by making it fully observable end-to-end.

Why is schema monitoring such a critical part of data observability?

Schema monitoring helps catch unexpected changes in your data structure before they break downstream systems like dashboards or ML models. It's a core capability in any modern observability platform because it ensures data reliability and prevents silent failures in your pipelines.

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