MONITOR

Lean. Mean. Monitoring Machine.

Finally, dynamic monitoring that can keep up with your stack. AI features optimize your coverage and minimize noise, detecting issues before they arise.

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Customize to Your Heart’s Content

Sifflet offers both a robust library of out of the box monitors and customization capability. Your teams decide what needs monitoring and how to set it up.

Bye-Bye, Alert Fatigue

Data engineers don’t need more alerts, they need smarter alerts. Our AI learns adaptively as it goes to optimize coverage and minimize noise.

Hello, Data Reliability

Data reliability is reinforced with less manual work for technical teams, faster response times, and overall stronger performance.

IMPLEMENT

Ready-to-Go Monitors

Quick set up and implementation means quicker results.

See value instantly with pre-defined templates to check data at field and table levels
Help your business users and technical teams meet their quality and reliability objectives thanks to ready-to-go monitors

SUPERVISE

Lifecycle Monitoring

End-to-end coverage that never sleeps.

Detect anomalies continuously thanks to ML models
Give your business users ownership over monitors through LLM monitoring setup
Maintain control and accuracy with optional manual setup and user feedback

MAINTAIN

Scalability & Optimization

Monitoring that’s easy to maintain and coverage that’s just right.

Optimize monitoring coverage and minimize noise levels with AI-powered suggestions and supervision
Implement programmatic monitoring set up and maintenance with Data Quality as Code (DQaC)

TEAMS

Reinforced Reliability

Built for Everyone

Sifflet’s monitoring features reinforce data reliability for all users, so business can deliver.

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Data Users

Stop working with corrupt data. Sifflet embeds alerts in your dashboards, so you know exactly when there’s an incident or issue. And you can set up data monitors on your own.

Data Engineers

No more scaling monitors manually. Sifflet’s ML will optimize coverage for you, so you can be proactive instead of reactive in reducing downtimes.

Data Leaders

Give your teams the tools they need to reduce monitoring tasks by up to 50% thanks to Sifflet’s monitoring features.

Looking for more?

sifflet a guide to assessing your need for a data observability

A Guide to Assessing your Need for Data Observability

Every data-driven team dreams of creating "fireworks" with their insights. But without control, the "fire" of the modern data stack can spark chaos.
Discover if you're fighting fires or igniting fireworks:

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Data Quality Monitoring is Dead

In this blog, we’ll explore why data quality monitoring falls short and how observability is reshaping the future of data management. Ready to make the shift?

Let’s dive in!

Data monitoring vs observability solutions

Data monitoring and data observability are often used interchangeably, but they serve distinct purposes in managing modern data systems. Understanding the difference is key to choosing the right solution for your organization.

Ready to clarify?

Data Reliability, Reinforced

Sifflet’s monitoring features reinforce data reliability for all users, so business can deliver.

Speak with our Experts

Sifflet’s AI Helps Us Focus on What Moves the Business

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui

Head of Data

"Enabler of Cross Platform Data Storytelling"

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor

Senior Analytics Engineer, The Adaptavist

"Building Harmony Between Data and Business With Sifflet"

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay

Data & Analytics Director, Etam

" Sifflet empowers our teams through Centralized Data Visibility"

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell

Software engineering manager, BBC Studios

"Sifflet allows us to find and trust our data"

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi

CTO, Carrefour Links

"A core component of our data strategy and transformation"

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman

Director of Data, Hypebeast

Frequently asked questions

What are some of the latest technologies integrated into Sifflet's observability tools?

We've been exploring and integrating a variety of cutting-edge technologies, including dynamic thresholding for anomaly detection, data profiling tools, and telemetry instrumentation. These tools help enhance our pipeline health dashboard and improve transparency in data pipelines.

What is data observability and why is it important for modern data teams?

Data observability is the ability to monitor, understand, and troubleshoot data health across the entire data stack. It's essential for modern data teams because it helps ensure data reliability, improves trust in analytics, and prevents costly issues caused by broken data pipelines or inaccurate dashboards. With the rise of complex infrastructures and real-time data usage, having a strong observability platform in place is no longer optional.

How does Sifflet's integration with dbt Core improve data observability?

Great question! By integrating with dbt Core, Sifflet enhances data observability across your entire data stack. It helps you monitor dbt test coverage, map tests to downstream dependencies using data lineage tracking, and consolidate metadata like tags and descriptions, all in one place.

How did Sifflet help Meero reduce the time spent on troubleshooting data issues?

Sifflet significantly cut down Meero's troubleshooting time by enabling faster root cause analysis. With real-time alerts and automated anomaly detection, the data team was able to identify and resolve issues in minutes instead of hours, saving up to 50% of their time.

Can Sifflet extend the capabilities of dbt tests for better observability?

Absolutely! While dbt tests are a great starting point, Sifflet takes things further with advanced observability tools. By ingesting dbt tests into Sifflet, you can apply powerful features like dynamic thresholding, real-time alerts, and incident response automation. It’s a big step up in data reliability and SLA compliance.

How does Sifflet’s revamped dbt integration improve data observability?

Great question! With our latest dbt integration update, we’ve unified dbt models and the datasets they generate into a single asset. This means you get richer context and better visibility across your data pipelines, making it easier to track data lineage, monitor data quality, and ensure SLA compliance all from one place.

How does Sifflet help reduce AI bias and improve model fairness?

Reducing AI bias starts with understanding your data. Sifflet’s observability platform gives you deep visibility into data sources, transformations, and quality. By tracking data lineage and applying data profiling, teams can identify and correct biased inputs before they affect model outcomes. This transparency helps build more ethical and reliable AI systems.

How is Etam using data observability to support its 2025 strategy?

Etam is leveraging data observability as a foundational element of its 2025 data strategy. With Sifflet’s observability platform, the team can monitor data quality, detect issues early, and ensure data reliability, which helps them move faster and with more confidence across the business.

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