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Get ahead of business issues before they become business catastrophes.

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui

Head of Data

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor

Senior Analytics Engineer, The Adaptavist

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay

Data & Analytics Director, Etam

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell

Software engineering manager, BBC Studios

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi

CTO, Carrefour Links

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman

Director of Data, Hypebeast

Show Your Stack Who’s Boss

Unified data observability that packs a three-in-one punch. From data discovery to integrated monitoring and troubleshooting capabilities, you’ll be the one in charge.

Seamlessly connect with all your favorite data tools to centralize insights and unlock the full potential of your data ecosystem.

Join the ranks of happy customers who’ve made Sifflet a G2 leader, trusted for its innovation and impact

Stay ahead of issues with real-time alerts that keep you informed and in control of your data health

Organize, discover, and leverage your data assets effortlessly with a smart, searchable catalog built for modern teams.

Harness the power of AI-driven suggestions to improve efficiency, accuracy, and decision-making across your workflows.

Empower your team with tailored access, enabling secure collaboration that drives smarter decisions.

Frequently asked questions

Can container-based environments improve incident response for data teams?

Absolutely. Containerized environments paired with observability tools like Kubernetes and Prometheus for data enable faster incident detection and response. Features like real-time alerts, dynamic thresholding, and on-call management workflows make it easier to maintain healthy pipelines and reduce downtime.

How can I better manage stakeholder expectations for the data team?

Setting clear priorities and using a centralized pipeline orchestration visibility tool can help manage expectations across the organization. When stakeholders understand what the team can deliver and when, it builds trust and reduces pressure on your team, leading to a healthier and happier work environment.

Why is data observability so important for AI and analytics initiatives?

Great question! Data observability ensures that the data fueling AI and analytics is reliable, accurate, and fresh. At Sifflet, we see data observability as both a technical and business challenge, which is why our platform focuses on data quality monitoring, anomaly detection, and real-time metrics to help enterprises make confident, data-driven decisions.

Why is data observability important when using ETL or ELT tools?

Data observability is crucial no matter which integration method you use. With ETL or ELT, you're moving and transforming data across multiple systems, which can introduce errors or delays. An observability platform like Sifflet helps you track data freshness, detect anomalies, and ensure SLA compliance across your pipelines. This means fewer surprises, faster root cause analysis, and more reliable data for your business teams.

Why is data observability important for monetizing data products?

When you're selling data, trust is everything. Data observability ensures your data is accurate, fresh, and traceable, which builds client confidence. Carrefour, for example, used observability to monitor over 800 assets and enforce data quality across 8 countries, making their data products reliable and revenue-generating at scale.

Can I define data quality monitors as code using Sifflet?

Absolutely! With Sifflet's Data-Quality-as-Code (DQaC) v2 framework, you can define and manage thousands of monitors in YAML right from your IDE. This Everything-as-Code approach boosts automation and makes data quality monitoring scalable and developer-friendly.

What should I look for in a modern data discovery tool?

Look for features like self-service discovery, automated metadata collection, and end-to-end data lineage. Scalability is key too, especially as your data grows. Tools like Sifflet also integrate data observability, so you can monitor data quality and pipeline health while exploring your data assets.

Why is smart alerting important in data observability?

Smart alerting helps your team focus on what really matters. Instead of flooding your Slack with every minor issue, a good observability tool prioritizes alerts based on business impact and data asset importance. This reduces alert fatigue and ensures the right people get notified at the right time. Look for platforms that offer customizable severity levels, real-time alerts, and integrations with your incident management tools like PagerDuty or email alerts.

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