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Get ahead of business issues before they become business catastrophes.

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui

Head of Data

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor

Senior Analytics Engineer, The Adaptavist

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay

Data & Analytics Director, Etam

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell

Software engineering manager, BBC Studios

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi

CTO, Carrefour Links

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman

Director of Data, Hypebeast

Show Your Stack Who’s Boss

Unified data observability that packs a three-in-one punch. From data discovery to integrated monitoring and troubleshooting capabilities, you’ll be the one in charge.

Seamlessly connect with all your favorite data tools to centralize insights and unlock the full potential of your data ecosystem.

Join the ranks of happy customers who’ve made Sifflet a G2 leader, trusted for its innovation and impact

Stay ahead of issues with real-time alerts that keep you informed and in control of your data health

Organize, discover, and leverage your data assets effortlessly with a smart, searchable catalog built for modern teams.

Harness the power of AI-driven suggestions to improve efficiency, accuracy, and decision-making across your workflows.

Empower your team with tailored access, enabling secure collaboration that drives smarter decisions.

Frequently asked questions

What can I expect from Sifflet’s upcoming webinar?

Join us on January 22nd for a deep dive into Sifflet’s 2024 highlights and a preview of what’s ahead in 2025. We’ll cover innovations in data observability, including real-time metrics, faster incident resolution, and the upcoming Sifflet AI Agent. It’s the perfect way to kick off the year with fresh insights and inspiration!

What exactly is the modern data stack, and why is it so popular now?

The modern data stack is a collection of cloud-native tools that help organizations transform raw data into actionable insights. It's popular because it simplifies data infrastructure, supports scalability, and enables faster, more accessible analytics across teams. With tools like Snowflake, dbt, and Airflow, teams can build robust pipelines while maintaining visibility through data observability platforms like Sifflet.

How does Sifflet support data quality monitoring at scale?

Sifflet makes data quality monitoring scalable with features like auto-coverage, which automatically generates monitors across your datasets. Whether you're working with Snowflake, BigQuery, or other platforms, you can quickly reach high monitoring coverage and get real-time alerts via Slack, email, or MS Teams to ensure data reliability.

Why is data observability becoming such a priority for enterprises in 2025?

Great question! As more organizations rely on AI and analytics for decision-making, ensuring data quality, health, and reliability has become non-negotiable. Data observability platforms like Sifflet help teams detect issues early, reduce downtime, and maintain trust in their data pipelines.

What is a 'Trust OS' and how does it relate to data governance?

A Trust OS is an intelligent metadata layer where data contracts are enriched with real-time observability signals. It combines lineage awareness, semantic context, and predictive validation to ensure data reliability at scale. This approach elevates data governance by embedding trust directly into the technical fabric of your data pipelines, not just documentation.

What role does data governance play in a data observability platform?

Data governance is a core component of any robust data observability solution. Look for platforms that offer features like audit logging, access controls, and encryption. These capabilities help ensure your organization stays compliant with regulations like GDPR, while also protecting sensitive data and maintaining transparency across teams.

What role does data lineage tracking play in observability?

Data lineage tracking is a key part of any robust data observability framework. It helps you understand where your data comes from, how it’s transformed, and where it flows. This visibility is essential for debugging issues, ensuring compliance, and building trust in your data pipelines. It's especially useful when paired with real-time data pipeline monitoring tools.

Can SQL Table Tracer be used to improve incident response and debugging?

Absolutely! By clearly mapping upstream and downstream table relationships, SQL Table Tracer helps teams quickly trace issues back to their source. This accelerates root cause analysis and supports faster, more effective incident response workflows in any observability platform.

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