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Get ahead of business issues before they become business catastrophes.

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui
Head of Data

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor
Senior Analytics Engineer, The Adaptavist

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay
Data & Analytics Director, Etam

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell
Software engineering manager, BBC Studios

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi
CTO, Carrefour Links

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman
Director of Data, Hypebeast

Show Your Stack Who’s Boss

Unified data observability that packs a three-in-one punch. From data discovery to integrated monitoring and troubleshooting capabilities, you’ll be the one in charge.

Seamlessly connect with all your favorite data tools to centralize insights and unlock the full potential of your data ecosystem.
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Join the ranks of happy customers who’ve made Sifflet a G2 leader, trusted for its innovation and impact
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Stay ahead of issues with real-time alerts that keep you informed and in control of your data health
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Organize, discover, and leverage your data assets effortlessly with a smart, searchable catalog built for modern teams.
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Harness the power of AI-driven suggestions to improve efficiency, accuracy, and decision-making across your workflows.
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Empower your team with tailored access, enabling secure collaboration that drives smarter decisions.

Frequently asked questions

What role does data lineage tracking play in storage observability?
Data lineage tracking is essential for understanding how data flows from storage to dashboards. When something breaks, Sifflet helps you trace it back to the storage layer, whether it's a corrupted file in S3 or a schema drift in MongoDB. This visibility is critical for root cause analysis and ensuring data reliability across your pipelines.
What exactly is data observability, and how is it different from traditional data monitoring?
Great question! Data observability goes beyond traditional data monitoring by not only detecting when something breaks in your data pipelines, but also understanding why it matters. While monitoring might tell you a pipeline failed, data observability connects that failure to business impact—like whether your CFO’s dashboard is now showing outdated numbers. It's about trust, context, and actionability.
What are some key features to look for in an observability platform for data?
A strong observability platform should offer data lineage tracking, real-time metrics, anomaly detection, and data freshness checks. It should also integrate with your existing tools like Airflow or Snowflake, and support alerting through Slack or webhook integrations. These capabilities help teams monitor data pipelines effectively and respond quickly to issues.
How does schema evolution impact batch and streaming data observability?
Schema evolution can introduce unexpected fields or data type changes that disrupt both batch and streaming data workflows. With proper data pipeline monitoring and observability tools, you can track these changes in real time and ensure your systems adapt without losing data quality or breaking downstream processes.
Why is data governance important when treating data as a product?
Data governance ensures that data is collected, managed, and shared responsibly, which is especially important when data is treated as a product. It helps maintain compliance with regulations and supports data quality monitoring. With proper governance in place, businesses can confidently deliver reliable and secure data products.
How did Adaptavist reduce data downtime with Sifflet?
Adaptavist used Sifflet’s observability platform to map the blast radius of changes, alert users before issues occurred, and validate results pre-production. This proactive approach to data pipeline monitoring helped them eliminate downtime during a major refactor and shift from 'merge and pray' to a risk-aware, observability-first workflow.
How does data quality monitoring help prevent downstream issues?
Data quality monitoring plays a crucial role in catching issues like null values, schema mismatches, or unexpected patterns before they reach dashboards or machine learning models. With intelligent anomaly detection and automated rule suggestions, platforms like Sifflet make it easier to maintain high data reliability at scale.
What’s the first step when building a modern data team from scratch?
The very first step is to set clear objectives that align with your company’s level of data maturity and business needs. This means involving stakeholders from different departments and deciding whether your focus is on exploratory analysis, business intelligence, or innovation through AI and ML. These goals will guide your choices in data stack, platform, and hiring.
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