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Sifflet seamlessly integrates into your data sources and preferred tools, and can run on AWS, Google Cloud Platform, and Microsoft Azure.

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The Sifflet team is always working hard on incorporating more integrations into our product. Get in touch if you want us to keep you updated!

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Sifflet’s AI Helps Us Focus on What Moves the Business

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui

Head of Data

"Enabler of Cross Platform Data Storytelling"

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor

Senior Analytics Engineer, The Adaptavist

"Building Harmony Between Data and Business With Sifflet"

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay

Data & Analytics Director, Etam

" Sifflet empowers our teams through Centralized Data Visibility"

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell

Software engineering manager, BBC Studios

"Sifflet allows us to find and trust our data"

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi

CTO, Carrefour Links

"A core component of our data strategy and transformation"

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman

Director of Data, Hypebeast

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Frequently asked questions

Why is data observability becoming a business imperative in industries like finance and logistics?

In sectors like financial services, insurance, and logistics, data reliability isn't just a technical concern, it's a compliance and operational necessity. A single data incident can lead to regulatory risks or business disruption. That's why data observability platforms like Sifflet are being adopted to ensure data quality, monitor pipelines in real time, and maintain SLA compliance.

What makes a metadata catalog different from a traditional data catalog?

Great question! A metadata catalog goes beyond just listing data assets. It enriches technical metadata with business context like ownership, definitions, and data quality scores. This makes it easier for users to trust what they find, and it supports advanced features like data lineage tracking, data freshness checks, and automated impact analysis. It's a big leap forward in data discovery and governance.

What is data lineage and why is it important for data teams?

Data lineage is a visual map that shows how data flows from its source through transformations to its final destination, like dashboards or ML models. It's essential for data teams because it enables faster root cause analysis, improves data trust, and supports smarter change management. When paired with a data observability platform like Sifflet, lineage becomes a powerful tool for tracking data quality and ensuring SLA compliance.

Why should data alerts live in ServiceNow?

If your team already uses ServiceNow for incident management, having your data alerts show up there means fewer missed issues and faster resolution times. It brings transparency to your data pipelines and supports better data governance and trust.

Why is technology critical to scaling data governance across teams?

Technology automates key governance tasks such as data classification, access control, and telemetry instrumentation. With the right tools, like a data observability platform, organizations can enforce policies at scale, detect anomalies automatically, and integrate governance into daily workflows. This reduces manual effort and ensures governance grows with the business.

What non-quantifiable benefits can data observability bring to my organization?

Besides measurable improvements, data observability also boosts trust in data, enhances decision-making, and improves the overall satisfaction of your data team. When your team spends less time debugging and more time driving value, it fosters a healthier data culture and supports long-term business growth.

Can Sifflet help reduce false positives during holidays or special events?

Absolutely! We know that data patterns can shift during holidays or unique business dates. That’s why Sifflet now lets you exclude these dates from alerts by selecting from common calendars or customizing your own. This helps reduce alert fatigue and improves the accuracy of anomaly detection across your data pipelines.

Why does query formatting matter in modern data operations?

Well-formatted queries are easier to debug, share, and maintain. This aligns with DataOps best practices and supports transparency in data pipelines, which is essential for consistent SLA compliance and proactive monitoring.

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