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Sifflet seamlessly integrates into your data sources and preferred tools, and can run on AWS, Google Cloud Platform, and Microsoft Azure.

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Sifflet’s AI Helps Us Focus on What Moves the Business

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui

Head of Data

"Enabler of Cross Platform Data Storytelling"

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor

Senior Analytics Engineer, The Adaptavist

"Building Harmony Between Data and Business With Sifflet"

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay

Data & Analytics Director, Etam

" Sifflet empowers our teams through Centralized Data Visibility"

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell

Software engineering manager, BBC Studios

"Sifflet allows us to find and trust our data"

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi

CTO, Carrefour Links

"A core component of our data strategy and transformation"

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman

Director of Data, Hypebeast

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Frequently asked questions

How does a data observability platform help improve inventory accuracy?

A data observability platform continuously monitors inventory data using real-time metrics and anomaly detection. It compares RFID scans with POS transactions, flags inconsistencies, and tracks key inventory KPIs. This helps retailers maintain more accurate stock levels and reduce shrinkage or overstocking.

What are some key benefits of using an observability platform like Sifflet?

Using an observability platform like Sifflet brings several benefits: real-time anomaly detection, proactive incident management, improved SLA compliance, and better data governance. By combining metrics, metadata, and lineage, we help teams move from reactive data quality monitoring to proactive, scalable observability that supports reliable, data-driven decisions.

Is there a data observability platform that supports both business and technical users?

Yes, Sifflet is designed to be accessible for both business stakeholders and data engineers. It offers intuitive interfaces for no-code monitor creation, context-rich alerts, and field-level data lineage tracking. This democratizes data quality monitoring and helps teams across the organization stay aligned on data health and pipeline performance.

How does Sifflet help with data lineage tracking?

Sifflet offers detailed data lineage tracking at both the table and field level. You can easily trace data upstream and downstream, which helps avoid unexpected issues when making changes. This transparency is key for data governance and ensuring trust in your analytics pipeline.

How does data lineage tracking help with root cause analysis in data integration?

Data lineage tracking gives visibility into how data flows from source to destination, making it easier to pinpoint where issues originate. This is essential for root cause analysis, especially when dealing with complex integrations across multiple systems. At Sifflet, we see data lineage as a cornerstone of any observability platform.

How does Sifflet help improve data discovery across my organization?

Sifflet consolidates metadata from your entire data stack into a centralized Data Catalog, making it easier for data stakeholders to discover, understand, and trust data. With features like enriched metadata, Snowflake tags, and BigQuery labels, data discovery becomes faster and more intuitive, reducing time spent searching for the right assets.

What role does data lineage tracking play in observability?

Data lineage tracking is a key part of any robust data observability framework. It helps you understand where your data comes from, how it’s transformed, and where it flows. This visibility is essential for debugging issues, ensuring compliance, and building trust in your data pipelines. It's especially useful when paired with real-time data pipeline monitoring tools.

Can I add non-integrated tools like Salesforce or HubSpot to my data catalog?

Absolutely! With Sifflet’s declarative framework, you can programmatically declare assets from tools like Salesforce, SAP, or HubSpot, even if they aren’t natively integrated. This helps you maintain a complete and unified view of your data ecosystem for better data governance.

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