For Adaptavist, observability culture means going beyond tools. It's about clear ownership of alerts, integrating data quality monitoring into sprints, and giving stakeholders ways to provide feedback directly in dashboards. They even track observability metrics to continuously improve their own observability practices.

Unstructured data, like text, images, and audio, is growing rapidly due to AI adoption and IoT expansion. This makes data quality monitoring more complex but also more essential. Tools that can profile and validate unstructured data are key to maintaining high-quality datasets for both traditional and AI-driven applications.

Data quality refers to how accurate, complete, consistent, and timely your data is. It's essential because poor data quality can lead to unreliable analytics, missed business opportunities, and even financial losses. Investing in data quality monitoring helps teams regain trust in their data and make confident, data-driven decisions.

We’re excited about what’s ahead. Soon, the Sifflet AI Assistant will allow non-technical users to create monitors using natural language, expand monitoring coverage automatically, and provide deeper insights into resource utilization and capacity planning to support scalable data observability.

Data lineage tracking is essential for root cause analysis when volume anomalies occur. It helps you trace where data came from and how it's been transformed, so if a volume drop happens, you can quickly identify whether it was caused by a failed API, upstream filter, or schema change. This context is key for effective data pipeline monitoring.

Great question! With our latest dbt integration update, we’ve unified dbt models and the datasets they generate into a single asset. This means you get richer context and better visibility across your data pipelines, making it easier to track data lineage, monitor data quality, and ensure SLA compliance all from one place.

Data observability gives you the visibility to detect freshness problems before they impact the business. By combining metrics like data age, expected vs. actual arrival time, and pipeline health dashboards, observability tools help teams catch delays early, trace where things broke down, and maintain trust in real-time metrics.

We're excited because MCP allows us to build intelligent, context-aware agents that go beyond alerts. With MCP, our observability tools can now support real-time metrics analysis, dynamic thresholding, and even automated remediation. It’s a huge step forward in delivering reliable and scalable data observability.