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Frequently asked questions

What makes Etam’s data strategy resilient in a fast-changing retail landscape?
Etam’s data strategy is built on clear business alignment, strong data quality monitoring, and a focus on delivering ROI across short, mid, and long-term horizons. With the help of an observability platform, they can adapt quickly, maintain data reliability, and support strategic decision-making even in uncertain conditions.
How has the shift from ETL to ELT improved performance?
The move from ETL to ELT has been all about speed and flexibility. By loading raw data directly into cloud data warehouses before transforming it, teams can take advantage of powerful in-warehouse compute. This not only reduces ingestion latency but also supports more scalable and cost-effective analytics workflows. It’s a big win for modern data teams focused on performance and throughput metrics.
Why is standardization important when scaling dbt, and how does Sifflet support it?
Standardization is key to maintaining control as your dbt project grows. Sifflet supports this by centralizing metadata and enabling compliance monitoring through features like data contracts enforcement and asset tagging. This ensures consistency, improves data governance, and reduces the risk of data drift or unmonitored critical assets.
How does the new Fivetran integration enhance data observability in Sifflet?
Great question! With our new Fivetran integration, Sifflet now provides visibility into your data's journey even before it reaches your data platform. This means you can track data from its source through Fivetran connectors all the way downstream, offering truly end-to-end data observability.
What is “data-quality-as-code”?

Data-quality-as-code (DQaC) allows you to programmatically define and enforce data quality rules using code. This ensures consistency, scalability, and better integration with CI/CD pipelines. Read more here to find out how to leverage it within Sifflet

How do I ensure SLA compliance during a cloud migration?
Ensuring SLA compliance means keeping a close eye on metrics like throughput, resource utilization, and error rates. A robust observability platform can help you track these metrics in real time, so you stay within your service level objectives and keep stakeholders confident.
How do real-time alerts support SLA compliance?
Real-time alerts are crucial for staying on top of potential issues before they escalate. By setting up threshold-based alerts and receiving notifications through channels like Slack or email, teams can act quickly to resolve problems. This proactive approach helps maintain SLA compliance and keeps your data operations running smoothly.
Can business users benefit from data observability too, or is it just for engineers?
Absolutely, business users benefit too! Sifflet's UI is built for both technical and non-technical teams. For example, our Chrome extension overlays on BI tools to show real-time metrics and data quality monitoring without needing to write SQL. It helps everyone from analysts to execs make decisions with confidence, knowing the data behind their dashboards is trustworthy.
Still have questions?