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Frequently asked questions
What kind of insights can I gain by integrating Airbyte with Sifflet?
By integrating Airbyte with Sifflet, you unlock real-time insights into your data pipelines, including data freshness checks, anomaly detection, and complete data lineage tracking. This helps improve SLA compliance, reduces troubleshooting time, and boosts your confidence in data quality and pipeline health.
Why is an observability layer essential in the modern data stack, according to Meero’s experience?
For Meero, having an observability layer like Sifflet was crucial to ensure end-to-end visibility of their data pipelines. It allowed them to proactively monitor data quality, reduce downtime, and maintain SLA compliance, making it an indispensable part of their modern data stack.
What are some key benefits of using an observability platform like Sifflet?
Using an observability platform like Sifflet brings several benefits: real-time anomaly detection, proactive incident management, improved SLA compliance, and better data governance. By combining metrics, metadata, and lineage, we help teams move from reactive data quality monitoring to proactive, scalable observability that supports reliable, data-driven decisions.
Why is data observability becoming so important for businesses in 2025?
Great question! As Salma Bakouk shared in our recent webinar, data observability is critical because it builds trust and reliability across your data ecosystem. With poor data quality costing companies an average of $13 million annually, having a strong observability platform helps teams proactively detect issues, ensure data freshness, and align analytics efforts with business goals.
How does the shift to poly cloud impact observability platforms?
The move toward poly cloud environments increases the complexity of monitoring, but observability platforms are evolving to unify insights across multiple cloud providers. This helps teams maintain SLA compliance, monitor ingestion latency, and ensure data reliability regardless of where workloads are running.
What’s the difference between a data catalog and a storage platform in observability?
A great distinction! Storage platforms hold your actual data, while a data catalog helps you understand what that data means. Sifflet connects both, so when we detect an anomaly, the catalog tells you what business process is affected and who should be notified. It’s how we turn raw telemetry into actionable insights for better incident response automation and SLA compliance.
How does data observability support MLOps and AI initiatives at Hypebeast?
Data observability plays a key role in Hypebeast’s MLOps strategy by monitoring data quality from ML models before it reaches dashboards or decision systems. This ensures that AI-driven insights are trustworthy and aligned with business goals.
How do I ensure SLA compliance during a cloud migration?
Ensuring SLA compliance means keeping a close eye on metrics like throughput, resource utilization, and error rates. A robust observability platform can help you track these metrics in real time, so you stay within your service level objectives and keep stakeholders confident.













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